Humble Bundle
I was the Sr. Copywriter for Humble Bundle, a game and book ecommerce site based in San Francisco. With a unique premise of allowing customers to choose the price they pay for bundles of games and books as well as who the money benefits (between the company, developers/publishers, and charity), Humble Bundle has raised over $240,000,000 for charity since 2010.
Albums:
April Fools' Day bundles spoofing the typical Humble Bundle offerings. Included are the bundle promotional pages for Humble Indie Ballyhoo and the Humble Indie Font Bundle and the instructions we sold as "games" for Ballyhoo. Videos for these events can also be found on my "Videos" page.
Case studies: